Begin a profitable side business this weekend.

Begin a profitable side business this weekend.


Clean up your profiles

  • Your social media profiles are mini landing pages
  • With one glance, prospects should know
  • - Who you are
  • - What journey you are on 
  • - What people should expect if they follow you
  • capture attention by being clear, not clever.


Create Red Pill content around one challenge

  • Red Pill content should present a new take, a new angle.
  • A different approach than other people take to solve a challenge 
  • Be different


Look for questions + DM opportunities

  • When you create content like that, you're going to get questions
  • Questions present opportunity
  • When you're starting leverage a combo of public/private responses.
  • Answer questions publically and take it to DM to add deeper context


Chat with 10 people for free

  • Work to get 10 people on zoom who have the same problem
  • A problem you can solve with your red pill thinking
  • Do deep discovery in 4 levels
  • L1: Technical problem
  • L2: Historical problem
  • L3: Financial impact
  • L4: Personal impact


Create standard processes

  • Once you understand the problem you need a solution
  • But it's best when standardized
  • A step by step process that predictably delivers high quality results for people you intend to help
  • THis is a more scalable process than ad-flibbing it.


Build a landing page on Carrd

  • Once you have a standardized process, you need a place to offer it.
  • I recommend using Carrd to build simple, beautiful functional landing page for just $19 per year.
  • Here are 5 tips for building a great one
  • - Explain the value you provide (title)
  • - Explain how you'll create it (subtitle)
  • - Let the user visualize it (visual)
  • - Make it believe (social proof)
  • - Make the next step easy (CTA)

Embed 5-8 testimonials

  • Social proof helps close deals
  • Ask 10 peole you helped for fre to write you some, tell them to talk about the problem they had and how you solved it. Put the testimonials near the top so people see them




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